Gender Stereotypes in Advertisement

There just never seems to be a balance for man and woman. When it comes to advertisement, women are portrayed in a poorly manner. Sometimes women can be seen as sex objects, slaves to men, or a typical housewife. Men on the other hand are portrayed in an empowering way. Men in advertising are seen as controlling, strong, and above women  in general. Rarely in advertisement, the roles between women and men can be reversed. Women can be portrayed as the powerful figure, while the men are seen as weak, unmanly, and dumb. Even when with this role reversals, these advertisements are still seen in a negative way.  

No matter how you try to depict each person in an ad, there always needs to be some type of equality. Both genders need to be treated equally, no matter what race they are. One gender is not better than the other the opposite gender.